Job Description
Explore the Opportunity
Origin Energy seeks a strategic and experienced Senior Manager Marketing to lead our LPG marketing initiatives. Based in Melbourne, this role is critical in developing and executing marketing strategies to drive growth and profitability for the LPG business unit.
What You Will Do
- Develop and implement comprehensive marketing plans for the LPG sector, covering B2B and B2C segments.
- Lead market research and analysis to identify customer insights and market opportunities.
- Manage the marketing budget effectively, ensuring optimal ROI.
- Oversee brand management, campaign development, digital marketing, and communications for LPG.
- Lead and mentor a team of marketing professionals.
- Collaborate closely with Sales, Operations, and Product teams.
- Track and report on marketing performance metrics.
About You
- Significant experience in a senior marketing leadership role, preferably within the energy, industrial, or related sectors.
- Proven track record in developing and executing successful marketing strategies.
- Strong leadership, communication, and stakeholder management skills.
- Expertise across the full marketing mix, including digital channels.
- Strategic thinker with strong analytical abilities.
- Relevant tertiary qualifications in Marketing, Business, or a related discipline. MBA is a plus.
Lead the marketing efforts for a key business unit within a major Australian energy company.
Tagged as: +10 years